手提袋一般分为三种，一种是功能性手提袋，一种是广告性手提袋，还有一种是兼有手提袋。从日常生活中可以看到，手袋无处不在。不管是纸袋子、塑料袋子还是布袋，它们初是用来装东西的，但现在还没有达到宣传的效果。
There are three kinds of handbags, one is functional handbag, the other is advertising handbag, and the other is both. As you can see from daily life, handbags are everywhere. Whether it's paper bags, plastic bags or cloth bags, they were originally used to hold things, but now they haven't reached the effect of publicity.
以前的产品靠的是口碑，但随着市场竞争压力的加大，酒香的时代已经一去不复返了。电视上，里，地面上，到处都是各种广告，甚一个小手袋也逃不出普通。
Previous products rely on word-of-mouth, but with the increasing pressure of market competition, the era of wine fragrance has gone forever. On TV, in shopping malls, on the ground, there are all kinds of advertisements, even a small handbag can not escape the ordinary.
手提袋作为一种生活必需品，现在购买任何商品都会有手提袋提供给顾客，这样不仅使买家携带方便，而且还可以推广自己的企业。设计精美的手提袋，即使有广告宣传的东西，也不影响人们对它的再利用。
As a kind of daily necessities, handbags are provided to customers when purchasing any goods, which not only makes it convenient for buyers to carry, but also promotes their own brands. A well-designed handbag, even if there is something advertised, will not affect people's reuse of it.
手提袋作为一种广告方式，成本低，效果好，曝光率高，很受企业和企业的青睐。如何使手提袋达到企业宣传的效果?这反映在手袋的印刷上。
As a kind of advertising method, handbag has the advantages of low cost, good effect and high exposure, which is favored by enterprises and brands. How to make handbags achieve the effect of brand promotion? This is reflected in the printing of handbags.
手袋的广告印刷设计必须简洁大方，紧扣主题，加上企业LOGO和名称，从而加深客户对企业的印象。手袋的定制要做到两件事:1、手袋的质量要经过检验，这样才能重复使用。2、手袋的设计吸引人，具有自己的产品个性和特点。达到这两点，达到宣传的作用。
The design of handbag advertising printing must be simple and easy, closely linked to the theme, plus the brand LOGO and name, so as to deepen the impression of customers on the brand. There are two things to do in the customization of handbags: 1. The quality of handbags should be tested so that they can be reused. 2. The design of the handbag is attractive, with its own product personality and characteristics. To achieve these two points, to achieve the role of publicity.
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